Traffic Once, Deliver Everywhere
LiveRail AdServer is designed with next-generation video delivery and consumption in mind. By using AdServer, advertisers are able able to trafic their video advertising campaigns in a single system, and deliver them to internet-enabled video media. This not only helps streamline ad management and delivery, but means that campaign reporting can be consolidated into a single enviornment.

Transcoding
LiveRail automatically transcodes, stores and delivers every campaign booked into multiple video formats, in multiple bitrates. This means that whatever device, or connection speed viewers are consuming video in, we'll have your ad assets ready to deliver instantly, in a format that works. Our automated transcoding ensures that multi-platform delivery is a breeze; while eliminating the need to manually flight multiple versions of a campaign.

Player Plugins & Integration
LiveRail AdServer includes player plugins, such as our Flash components in AS2 and AS3, that make integrating with AdServer simple. These components integrate live inside your media player, and handle the entire process of calling AdServer, retrieving responses, displaying the ads including all user-interaction elements, and making sure that tracking metrics are delivered back to report on user activity and engagement.

These player plugins mean that publishers don't need to re-invent the wheel, just to display modern ad formats, or rich video-specific engagement metrics. More traditional ad servers usually require publishers to build their own ad display elements in flash - adding time, cost and substantial hassle.

CDN Integration
LiveRail AdServer leverages state of the art storage and video-optimized CDN networks to ensure that your ad assets are delivered in perfect quality, with minimal buffering. By ensuring your ads are being served via premium delivery networks, your ads will load faster; minimizing wait times for viewers and missed impressions.